Bekaefe has been manufacturing and distributing the Butterfly chair since 1953. Also called the BKF chair
after the initials of its creators, Antonio Bonet, Juan Kurchan and Jorge Ferrari-Hardoy, the chair has become
one of the icons of 20th century design. Bekaefe is the phonetic transcription of BKF and counts among the few
authorised distributors of the original design.
After years of success in Spain and Argentina, the brand ceased to exist in 2015 before being brought back to life in 2023 by the founder's granddaughter. Coming to me with the desire to modernise the brand, we aimed to create a fresh, reliable and impactful visual identity together.
Brand identity, Website, Photography
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